Senior Online Content Manager

Where are you going to work?

As an Online Content Marketer at Aviko, you will work on our global Content Marketing strategy and have international strategic responsibility. This is a relatively new field within Aviko, so you can play a key role in shaping and executing our strategy.

At Aviko, we believe that market analysis and data-driven content creation enable a stronger online presence. If you also believe in this and have a passion for generating leads through persuasive texts, videos, and graphic design, then you may be the person we need to achieve our ambitions in global Content Marketing strategy. You will work closely with various teams within our organization and be part of the global marketing team. You will report to our marketing director in Steenderen.

As a strong player in the European out-of-home market, we are in the midst of an exciting digital transition where we want to serve our end-users even better. At Aviko, you can help build our brand and grow with us in this transition. Do you have the passion and drive to further expand our brand Aviko and better serve our end-users? Apply now as a Content Marketer at Aviko and work on our ambitious plans for the future.

What will you do?

  • You will be responsible for developing an online content strategy on both an international and local level.
  • You create and maintain guidelines for online content and ensure that they are always clear and adhered to within Aviko.
  • You will develop and deliver global content, according to the "hero-hub-hygiene" model.
  • You will create an internationally consistent brand and inspire and facilitate local marketers in the development of new content such as blogs, videos, web texts, and images that fit within the content strategy. The responsibility for execution lies locally.
  • You will research global trends and engage with key end-users to support Aviko brand and concept possibilities with the right content.

What do you bring?

  • You have senior-level experience in digital (inbound) marketing, preferably in the FMCG.
  • You are conceptually strong in formulating and implementing strategic content policies, and you are also practical and creative in creating distinctive content that appeals to our end-user groups.
  • You have experience in project management and stakeholder management in an international environment.
  • You are analytically capable and can make decisions based on the right data.
  • You are entrepreneurial, hands-on, and have a learning orientation.
  • You are proficient in English and Dutch.

What can we offer you?

  • • An inspiring and challenging commercial pivot role at a market leader.
  • A self-aware organization, inspired by its core values and with the understanding that teamwork is the foundation of all success.
  • Lots of variety and dynamics in intensive collaboration with strong professionals in an international context: lots of learning, lots of experience, lots of fun.
  • A proud employer with an excellent overall package of conditions.
  • A company that is committed to sustainability and corporate social responsibility with global initiatives.
  • A versatile company with many (horizontal and vertical) career opportunities.

Questions about this vacancy?

Please contact:

Sanne Vijge


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About Aviko

Aviko is the world’s largest European producer of fresh, frozen and dried potato products and one of the top four global market leaders for potato products. Since 2002 we are part of Royal Cosun. We’re proud of these achievements! Everyone at our 13 production locations in the Netherlands, Belgium, Germany, Sweden, Poland and China we passionately serve 2.5 billion tables per year. Our goal is to bring people, cultures and tastes together worldwide. Our drive is the great potential of our products and the impact this has on quality, service, innovation and sustainability within our chain: from farm to fork.

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