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Where are you going to work?
As a Salesmanager in the wholesale segment, you are part of a dynamic team driving growth in the DACH region. In this role, you develop and implement commercial strategy, build sustainable customer relationships, identify growth opportunities, and translate market insights into concrete actions that contribute to revenue growth and brand development. Working closely with Marketing, Supply Chain, and Customer Service, you ensure an outstanding customer experience and accelerate the strategic growth of the wholesale channel. At the same time, you lead a team of five professionals with a connecting and coaching leadership style, empowering them to excel and fostering collaboration to achieve shared success.
What will you do?
- Develop and implement a strategic sales plan for wholesale in the DACH region
- Actively coach the sales team in day-to-day operations, motivate and support their professional development and growth
- Maintain relationships with wholesalers, distribution partners, and selected national players
- Negotiate annual agreements, promotional activities, and pricing strategies with a sharp eye for mutual benefit and long-term success
- Analyse market trends, customer needs, and competitive data to identify and proactively leverage commercial opportunities
- Collaborate closely with colleagues from Marketing, Supply Chain, and Customer Service to continuously improve customer experience and strengthen internal cooperation
- Report achieved results and relevant KPIs clearly and structured to management.
What do you bring?
- University degree (Bachelor/Master) or equivalent level of thinking and working, ideally in Sales or Business
- At least 10 years of experience in sales within the FMCG or foodservice industry, preferably in the DACH region
- Strong negotiation skills and proven success in account management
- Experience in leading a team and creating a positive, collaborative work environment
- Fluent in English and German; Dutch is an advantage
- A self-driven achiever with an entrepreneurial mindset and strong communication skills
- Willingness to travel within the region (approx. 30–40%).
What can we offer you?
- Become part of Aviko, where you work alongside top professionals in an international environment: learn a lot, gain valuable experience, and have plenty of fun!
- 35.8 days off, including 13 additional days for a full-time position
- All the necessities to perform your job as well as possible, such as a laptop, phone, and a car
- We actively contribute to a greener and fairer world. From innovative sustainable projects to social initiatives that make a difference worldwide!
- We contribute €27.50 towards your health insurance
- We’re happy to pay €10 per period towards your gym membership. Whether you’re hitting the gym hard or relaxing with yoga, we support your active lifestyle!
Questions about this vacancy?
Laura Zwiers
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About Aviko
Aviko is the world’s largest European producer of fresh, frozen and dried potato products and one of the top four global market leaders for potato products. Since 2002 we are part of Royal Cosun. We’re proud of these achievements! Everyone at our 13 production locations in the Netherlands, Belgium, Germany, Sweden, Poland and China we passionately serve 2.5 billion tables per year. Our goal is to bring people, cultures and tastes together worldwide. Our drive is the great potential of our products and the impact this has on quality, service, innovation and sustainability within our chain: from farm to fork.
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